ISSN Record 1555-0753

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Confirmed record

Key title: Foundations and trends in marketing.

Identifiers

ISSN:
1555-0753
ISSN-L:
1555-0761

Titles

Title proper:
Foundations and trends in marketing.

Publication

Medium:
Print
Other media:
Online
Normalized publisher:
Now Publishers [Wikidata: Q17411440]
Normalized publisher (brand):
[Wikidata: ]
Country:
UNITED STATES

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Record

Last modified:
2025/02/05
ISSN Center responsible for the record:
United States

Notes

1:
Description based on: Customer Equity: Measurement, Management and Research Opportunities/ Julian Villanueva and Dominique M. Hanssens; title from cover.